Mac Ilusión at BABYKID SPAIN + FIMI Fair 2023
For another year running, Mac Ilusión took part in the BabyKid Spain + FIMI fair that was celebrated in Valencia at the end of January. The 2023 edition was marked by growth in supply and demand and international character. Taking place this year in two pavilions with more than 20,000 square meters, it brought together more than 400 brands and 500 buyers from 20 countries.
Content with the turnout, we at Mac Ilusión welcomed a group of our international clients in person, who congratulated us on our image and our pieces. The new Autumn/Winter collection “Emotions” was the centrepiece of our stand. Made up of two large photos from our latest shoot, representing each the children’s and the baby’s collections, the main wall captured the attention of the attendees. Attention which resulted in the discovery of the wide range of new pieces that we had the pleasure of showing at this exhibition.
To share an endearing anecdote, it was fun to see several girls who collaborated in the “Emotions” collection photoshoot visiting the stand. We take this opportunity to thank all the mums and dads who, with their patience and dedication, help us every year to convey our collections.
The “Emotions” collection represents the naturalness of the home and family, the magic of everyday details, transforming the everyday into a treasure to share with those we love the most. Enjoying the comfort and style provided by the pieces in this collection both at home and out and about, starring the prints of nature and the textures of the knitted fabric.
More and more, the designs featured in our collections are infused with the awareness of preserving and enjoying nature and valuing all that is authentic and healthy. The colour green combined with drawings of deer, little houses, trees and teddy bears from the “Touch” family, autumn leaves and earth and maple tones from the “Affection” family and flowers in mauve tones from the “Emotion” family are just some of the ideas and designs that make up this new collection, where emotions are undoubtedly its essence, the emotions that are necessary to build a better world for today and for the future.